LOOKING GLASS MEDIA, LLC is associated with UEI CC7PK6ZWBJU4 and CAGE 153K2 in public federal records. AcornBids currently links 1 prime award totaling $48.0K in obligations to this entity. Its largest recorded federal customer by obligations is Department of Defense. Its recorded federal awards include work classified as Indoor and Outdoor Display Advertising. These categories describe the loaded award records, not a complete list of company capabilities. Its primary SAM.gov NAICS is 541810 (Advertising Agencies). Its public SAM.gov registration lists MILL VALLEY, CA, USA.
Detailed agency totals are not available in this stored profile.
Largest positive coded-agency total ÷ all positive coded-agency totals × 100
Missing data is shown as unavailable.
Prime contract obligations across loaded award records. Obligations are not revenue or contract ceilings. Summary updated Oct 30, 2026. Refresh pending; these totals may be out of date.
Public SAM.gov registration details.
Source facts
Net transaction obligations by federal fiscal period.
Reported transaction obligations by federal fiscal period; includes deobligations. Missing transactions are not estimated. Histories follow awards currently assigned to this recipient and may include transactions under an earlier recipient. Coverage: 1 of 1 selected awards. Select a period to explore its awards.
Prime contract awards. Select an award to review its history and source evidence.
| Award / description | Awarding agency | Obligations | Start date | End date |
|---|---|---|---|---|
| W50S6X25PA007DEANG MOVIE ADVERTISING AND RECRUITING | Department of Defense | $48.0K | Sep 26, 2025 | Sep 24, 2026 |
| Registration evidence | Date |
|---|---|
| SAM updated | Jul 17, 2026 |
| Source loaded | Sep 2, 2026 |
| Initial registration | Aug 25, 2025 |
| Entity start | May 20, 2021 |
Registration classifications: Self Certified Small Disadvantaged Business, Small Business. These are separate from the reported certificates above.
| Industry | Reported size status |
|---|---|
| 541810 — Advertising Agencies | Not reported |
| Contact | Role | Published contact methods | Evidence | Source date |
|---|---|---|---|---|
| JENNIFER L WHITFIELD | Government business | Contact method not published | SAM registration | Not available |
| JENNIFER L WHITFIELD | Electronic business | Contact method not published | SAM registration | Not available |
Registration classifications and published certificates do not by themselves establish eligibility for a particular solicitation. View SAM source
Explore the customer, work and award-size evidence behind each match.
Recorded award industries: 541850 — Indoor and Outdoor Display Advertising.
Recorded products and services: R701 — Advertising Services.
Examples from recent award records:
These records describe federal award work, not every company capability. Review the award evidence.
569 EDGEWOOD AVE, MILL VALLEY, California 94941, United States
Registered location from SAM.gov; award performance locations may differ.
541810 — Advertising Agencies.
Primary SAM.gov NAICS classification.
Department of Defense.
Sources: SAM.gov registration, USAspending awards and transactions, and linked supporting records. Prime contract obligations, IDV ceilings and assistance amounts are kept separate. Missing records are not zero activity. Company claims are labeled separately. Recompete signals are rule-based scores out of 100. Positioning windows are AcornBids estimates.
Disclosed relationships only. Missing records do not establish that a contractor has no partners. Ambiguous parent award identifiers are excluded.
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