Federal contractor profile

NATIONAL OPINION RESEARCH CENTER

UEI MPYFY5UMSDP4CAGE 8A395Company website ↗

Active

Overview

Legal name
NATIONAL OPINION RESEARCH CENTER
Also known as
NORC
Registered location
CHICAGO, IL, USA
Website
Company website ↗
Primary NAICS
541720 — Research and Development in the Social Sciences and Humanities
Latest award activity
Sep 8, 2026
Read company summary

NATIONAL OPINION RESEARCH CENTER is associated with UEI MPYFY5UMSDP4 and CAGE 8A395 in public federal records. AcornBids currently links 135 prime awards totaling $1.3B in obligations to this entity. Its largest recorded federal customer by obligations is Department of Health and Human Services. Its recorded federal awards include work classified as Administrative Management and General Management Consulting Services; Research and Development in the Social Sciences and Humanities; Marketing Research and Public Opinion Polling. These categories describe the loaded award records, not a complete list of company capabilities. Its primary SAM.gov NAICS is 541720 (Research and Development in the Social Sciences and Humanities). Its public SAM.gov registration lists CHICAGO, IL, USA.

At a glance

Lifetime prime obligations$1.3B
Prime awards135
Awards with future end dates53
Top-agency concentration
Not available

Why this customer concentration

Detailed agency totals are not available in this stored profile.

Largest positive coded-agency total ÷ all positive coded-agency totals × 100

Missing data is shown as unavailable.

Prime contract obligations across loaded award records. Obligations are not revenue or contract ceilings. Summary updated Oct 4, 2026. Refresh pending; these totals may be out of date.

Business information

Public SAM.gov registration details.

Legal name
NATIONAL OPINION RESEARCH CENTER
Doing business as
NORC
UEI
MPYFY5UMSDP4
CAGE
8A395
Registered address
300 E RANDOLPH ST STE 4600, CHICAGO, IL, 60601, USA
Registration status
Active
Primary NAICS
541720 — Research and Development in the Social Sciences and Humanities
SAM activation
Jun 24, 2026
Initial registration
May 22, 2000
Entity start
Oct 27, 1941
SAM updated
Jun 24, 2026
Registration expires
Jun 9, 2027
Fiscal year end
Dec 31
Place of incorporation
CO, USA

View SAM.gov source

Research brief

Source facts

  • Loaded prime-award records link 135 awards and $1,259,003,983 in reported obligations to this legal entity. Source
  • Recorded awards include Administrative Management and General Management Consulting Services (NAICS 541611); this classification is not proof of every company capability. Source
  • An example award describes: CMS OMH WAS ESTABLISHED IN 2010 AS PART OF THE AFFORDABLE CARE ACT AND IS ONE OF EIGHT OFFICES OF MINORITY HEALTH WITHIN HHS. CMS OMH SERVES AS THE PRINCIPAL ADVISOR TO CMS ON THE SPECIAL NEEDS OF MINORITY AND DISADVANTAGED POPULATIONS AND COORDINATE Source

Federal award analysis

Net transaction obligations by federal fiscal period.

Selected transaction obligations$831.1M
Prime contracts

Reported transaction obligations by federal fiscal period; includes deobligations. Missing transactions are not estimated. Coverage: 135 of 135 selected awards. Select a period to explore its awards.

Recent federal awards

Prime contract awards. Select an award to review its history and source evidence.

Award / descriptionAwarding agencyObligationsStart dateEnd date
75FCMC24F0215CMS OMH WAS ESTABLISHED IN 2010 AS PART OF THE AFFORDABLE CARE ACT AND IS ONE OF EIGHT OFFICES OF MINORITY HEALTH WITHIN HHS. CMS OMH SERVES AS THE PRINCIPAL ADVISOR TO CMS ON…Department of Health and Human Services$8.5MSep 20, 2024Sep 22, 2027
75FCMC21F0003MEDICAID FINANCIAL OVERSIGHT ANALYSISDepartment of Health and Human Services$10.3MSep 13, 2021Sep 12, 2026
49100424F0217EO14042 TECHNICAL AND ANALYTICAL SUPPORT SERVICES FOR THE NSF/NATIONAL CENTER FOR SCIENCE AND ENGINEERING STATISTICSNational Science Foundation$2.3MSep 16, 2024Aug 6, 2027
75FCMC24F0191THE PURPOSE OF THIS TASK ORDER IS TO PERFORM TRANSFORMING MATERNAL HEALTH (TMAH) MODEL IMPLEMENTATION AND MONITORING SUPPORTDepartment of Health and Human Services$14.5MSep 3, 2024Sep 2, 2027
75R60226P00015BHW93 C 7301 FY26 DATA PURCHASE-AHRQ HCUP.Department of Health and Human Services$68.8KSep 26, 2026Sep 25, 2027
49100422F0112EO14042 TECHNICAL AND ANALYTICAL SUPPORT SERVICES FOR THE NSF/NATIONAL CENTER FOR SCIENCE AND ENGINEERING STATISTICSNational Science Foundation$3.1MJul 11, 2022Jul 10, 2027
75D30126F00018NIS-FRVM EO 14398Department of Health and Human Services$4.4MSep 1, 2026Mar 31, 2027
47QFPA22F0098SAPRO EVALUATION TRAINING AND TECHNICAL ASSISTANCE CENTERGeneral Services Administration$20.9MSep 29, 2022Sep 28, 2026
75R60223F34015MCHB61 C 4610. HRSA'S MCH BLOCK GRANT JURISDICTIONAL SURVEY.Department of Health and Human Services$5.0MAug 25, 2023Aug 24, 2027
75F40126F19001QUICK TURNAROUND SOCIAL SCIENCE RESEARCH SERVICES - QUALITATIVE STUDY FOR CONSUMER UNDERSTANDING, APPEAL, AND PERCEPTIONS OF (TBD) NEW AND EMERGING TOBACCO PRODUCTSDepartment of Health and Human Services$377.1KSep 14, 2026Sep 13, 2029

Upcoming positioning windows

Modeled recompete windows are estimates, not announced solicitations or guarantees.

NIS-FRVM EO 14398
Department of Health and Human Services$4.4M obligationsEnds Mar 31, 2027
Recompete signal 75/100

Why this recompete signal

The original per-signal inputs are unavailable in this stored profile.

Stored score: 75/100

The award detail page links to the underlying source record.

NATIONAL SURVEY OF EARLY CARE AND EDUCATION OF 2024
Department of Health and Human Services$46.8M obligationsEnds Mar 28, 2027
Recompete signal 70/100

Why this recompete signal

The original per-signal inputs are unavailable in this stored profile.

Stored score: 70/100

The award detail page links to the underlying source record.

EVALUATION OF THE PENNSYLVANIA RURAL HEALTH MODEL
Department of Health and Human Services$6.9M obligationsEnds Mar 9, 2027
Recompete signal 75/100

Why this recompete signal

The original per-signal inputs are unavailable in this stored profile.

Stored score: 75/100

The award detail page links to the underlying source record.

#2 RAPID SURVEYS DATA COLLECTION
Department of Health and Human Services$4.8M obligationsEnds Jan 27, 2027
Recompete signal 85/100

Why this recompete signal

The original per-signal inputs are unavailable in this stored profile.

Stored score: 85/100

The award detail page links to the underlying source record.

NATIONAL IMMUNIZATION SURVEY 2023-2029
Department of Health and Human Services$26.5M obligationsEnds Dec 31, 2026
Recompete signal 75/100

Why this recompete signal

The original per-signal inputs are unavailable in this stored profile.

Stored score: 75/100

The award detail page links to the underlying source record.

Registration, certifications & contacts

Registration evidenceDate
SAM updatedJun 24, 2026
Source loadedOct 17, 2026
Initial registrationMay 22, 2000
Entity startOct 27, 1941
IndustryReported size status
334290 — Other Communications Equipment ManufacturingNot reported
541370 — Surveying and Mapping (except Geophysical) ServicesNot reported
541490 — Other Specialized Design ServicesNot reported
541511 — Custom Computer Programming ServicesNot reported
541512 — Computer Systems Design ServicesNot reported
541513 — Computer Facilities Management ServicesNot reported
541519 — Other Computer Related ServicesNot reported
541611 — Administrative Management and General Management Consulting ServicesNot reported
541612 — Human Resources Consulting ServicesNot reported
541613 — Marketing Consulting ServicesNot reported
541618 — Other Management Consulting ServicesNot reported
541620 — Environmental Consulting ServicesNot reported
541690 — Other Scientific and Technical Consulting ServicesNot reported
541714 — Research and Development in Biotechnology (except Nanobiotechnology)Not reported
541720 — Research and Development in the Social Sciences and HumanitiesNot reported
541810 — Advertising AgenciesNot reported
541820 — Public Relations AgenciesNot reported
541850 — Indoor and Outdoor Display AdvertisingNot reported
541910 — Marketing Research and Public Opinion PollingNot reported
541990 — All Other Professional, Scientific, and Technical ServicesNot reported
611110 — Elementary and Secondary SchoolsNot reported
611430 — Professional and Management Development TrainingNot reported
813319 — Other Social Advocacy OrganizationsNot reported
ContactRolePublished contact methodsEvidenceSource date
NATHAN CARRISGovernment businessContact method not publishedSAM registrationNot available
MICHAEL BOYERAlternate government businessContact method not publishedSAM registrationNot available
ZACHARY SEITZElectronic businessContact method not publishedSAM registrationNot available
MICHAEL BOYERAlternate electronic businessContact method not publishedSAM registrationNot available
Carrie LantzContractor contract managerlantz-carrie@norc.orgSourceOct 1, 2026
Nathan CarrisContractor program managercarris-nathan@norc.orgSourceOct 1, 2026
Registered industries
  • 334290 — Other Communications Equipment Manufacturing
  • 541370 — Surveying and Mapping (except Geophysical) Services
  • 541490 — Other Specialized Design Services
  • 541511 — Custom Computer Programming Services
  • 541512 — Computer Systems Design Services
  • 541513 — Computer Facilities Management Services
  • 541519 — Other Computer Related Services
  • 541611 — Administrative Management and General Management Consulting Services
  • 541612 — Human Resources Consulting Services
  • 541613 — Marketing Consulting Services
  • 541618 — Other Management Consulting Services
  • 541620 — Environmental Consulting Services
  • 541690 — Other Scientific and Technical Consulting Services
  • 541714 — Research and Development in Biotechnology (except Nanobiotechnology)
  • 541720 — Research and Development in the Social Sciences and Humanities
  • 541810 — Advertising Agencies
  • 541820 — Public Relations Agencies
  • 541850 — Indoor and Outdoor Display Advertising
  • 541910 — Marketing Research and Public Opinion Polling
  • 541990 — All Other Professional, Scientific, and Technical Services
  • 611110 — Elementary and Secondary Schools
  • 611430 — Professional and Management Development Training
  • 813319 — Other Social Advocacy Organizations

Registration classifications and published certificates do not by themselves establish eligibility for a particular solicitation. View SAM source

Contract vehicle holdings

Reported holders; a parent award identifier alone is not proof of a current vehicle seat.

VehicleReported statusOrdering endsEvidence
OASIS+UR — 47QRCA26DU008activeNot availableSource

Related companies worth researching

Explore the customer, work and award-size evidence behind each match.

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3 shared agency customer(s); Shared work: 541611 — Administrative Management and General Management Consulting Services, 541720 — Research and Development in the Social Sciences and Humanities; Average reported award size within 0.5–2× in matching records. Counts and amounts describe sampled matching awards, not the company’s full history.
25 awards

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13 awards

RESEARCH TRIANGLE INSTITUTE

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INSIGHT POLICY RESEARCH, INC.

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MATHEMATICA INC.

3 shared agency customer(s); Shared work: 541611 — Administrative Management and General Management Consulting Services, 541720 — Research and Development in the Social Sciences and Humanities; Average reported award size within 0.5–2× in matching records. Counts and amounts describe sampled matching awards, not the company’s full history.
23 awards

About NATIONAL OPINION RESEARCH CENTER

What products and services appear in its federal awards?

Recorded award industries: 541611 — Administrative Management and General Management Consulting Services; 541720 — Research and Development in the Social Sciences and Humanities; 541910 — Marketing Research and Public Opinion Polling.

Recorded products and services: R499 — Other Professional Services; AN42 — HEALTH R&D SERVICES; HEALTH CARE - OTHER; APPLIED RESEARCH; R422 — Market Research and Public Opinion Services (includes telephone and field interviews, focus testing, and surveys).

Examples from recent award records:

These records describe federal award work, not every company capability. Review the award evidence.

Where is the company registered?

300 E RANDOLPH ST STE 4600, CHICAGO, Illinois 60601, United States

Registered location from SAM.gov; award performance locations may differ.

Which federal agencies are represented in its awards?

Department of Health and Human Services; Department of Labor; Agency for International Development.

Explore the company’s federal awards

Explore related contractor directories

Browse companies by registered location, primary registered industry, or federal customer.

Data coverage and methodology

Sources: SAM.gov registration, USAspending awards and transactions, and linked supporting records. Prime contract obligations, IDV ceilings and assistance amounts are kept separate. Missing records are not zero activity. Company claims are labeled separately. Recompete signals are rule-based scores out of 100. Positioning windows are AcornBids estimates.

Disclosed relationships only. Missing records do not establish that a contractor has no partners. Ambiguous parent award identifiers are excluded.

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