Federal contract award
W9124D24F0010
FY24 DATA & PERFORMANCE
Award details
Obligations, current value and potential value describe different measures; they are never added together.
| Field | Reported value |
|---|---|
| Agency | Department of Defense |
| Office | W6QM MICC-FT KNOX |
| NAICS | 541810 — Advertising Agencies |
| PSC | R701 — Advertising Services |
| Parent award / vehicle | W9124D19D0001 |
| Set-aside | Not reported |
| Pricing type | COST PLUS FIXED FEE |
| Obligations | $198.9M |
| Current contract value | $200.8M |
| Potential contract value / ceiling | $200.8M |
| Start date | Mar 1, 2024 |
| Current end date | Jan 29, 2027 |
| Potential end date | Jan 29, 2027 |
| Latest award activity | May 13, 2026 |
| Source loaded | Sep 19, 2026 |
Funding and modification history
Showing the latest 28 of 28 loaded transactions. Negative values are deobligations.
| Date | Modification | Obligation change | Description |
|---|---|---|---|
| May 13, 2026 | PZ0027 | $0 | DATA AND PERFORMANCE TASK ORDER OPTION YEAR TWO |
| Jan 28, 2026 | P00025 | $0 | DATA AND PERFORMANCE TASK ORDER OPTION YEAR TWO |
| Jan 28, 2026 | P00026 | $73.5M | DATA AND PERFORMANCE TASK ORDER OPTION YEAR TWO |
| Jan 22, 2026 | P00024 | $0 | DATA AND PERFORMANCE TASK ORDER OPTION YEAR ONE |
| Sep 30, 2025 | P00023 | $3.1M | DATA AND PERFORMANCE TASK ORDER OPTION YEAR ONE |
| Sep 26, 2025 | P00022 | $1.6M | DATA AND PERFORMANCE TASK ORDER OPTION YEAR ONE |
| Sep 23, 2025 | P00021 | $307.3K | DATA AND PERFORMANCE TASK ORDER OPTION YEAR ONE |
| Aug 18, 2025 | P00020 | $10.3M | DATA AND PERFORMANCE TASK ORDER OPTION YEAR ONE |
| Jul 31, 2025 | P00019 | $7.9M | DATA AND PERFORMANCE TASK ORDER OPTION YEAR ONE |
| Jun 12, 2025 | P00018 | $-167.0K | CIVILIAN WORKSTREAM PWS REVISION AND DE-OBLIGATION MODIFICATION |
| May 22, 2025 | P00017 | $735.4K | D&P OY1 REDLINED PWS PROPOSAL |
| Apr 8, 2025 | P00016 | $386.6K | FY25 D&P ARNG INCREMENTAL FUNDING |
| Mar 13, 2025 | P00015 | $3.6M | DATA & PERFORMANCE TASK ORDER, FY25 INCREMENTAL FUNDING |
| Mar 7, 2025 | P00014 | $8.3K | DATA & PERFORMANCE FUNDING SHIFT AND INCREMENTAL FUNDING |
| Mar 4, 2025 | P00013 | $20.0M | DATA & PERFORMANCE INCREMENTAL FUNDING |
| Feb 18, 2025 | P00012 | $0 | D&P TASK ORDER MODIFICATION TO REALIGN FUNDING |
| Jan 30, 2025 | P00011 | $18.8M | INCREMENTAL FUNDING FOR D&P TO |
| Jan 14, 2025 | P00010 | $0 | DATA & PERFORMANCE TASK ORDER. DEFINITIZE LTD 25-001 AND REALIGN FUNDING BETWEEN SLIN 1017BA AND 1017BB. |
| Jan 10, 2025 | P00009 | $4.2M | DATA & PERFORMANCE TASK ORDER, MODIFICATION TO EXERCISE OPTION YEAR ONE (1) |
| Dec 13, 2024 | P00008 | $5.3M | DATA & PERFORMANCE ARMY NON-IT |
| Nov 14, 2024 | P00007 | $0 | DATA & PERFORMANCE ARMY NON-IT |
| Sep 30, 2024 | P00006 | $58.5K | DATA & PERFORMANCE ARMY NON-IT |
| Sep 27, 2024 | P00005 | $11.7M | DATA & PERFORMANCE ARMY NON-IT |
| Aug 22, 2024 | P00004 | $8.3M | DATA & PERFORMANCE ARMY NON-IT |
| Jul 23, 2024 | P00003 | $446.4K | D&P LABOR - ACTIVE |
| May 28, 2024 | P00002 | $13.4M | D&P LABOR - ACTIVE |
| Apr 24, 2024 | P00001 | $7.8M | D&P LABOR - ACTIVE |
| Feb 29, 2024 | 0 | $7.5M | FY24 DATA & PERFORMANCE |
Estimated positioning window
Oct 25, 2026 – Jan 23, 2027
85/100
Why this recompete signal
Contract timing and recorded acquisition signals at the time of calculation.
Stored score: 85/100. Available recorded signals: 80 points.
- Contract end 2027-01-29 (96 days from calculation)
- +35 points
- 36 historical awards in this buyer and category group
- +15 points
- 28 recorded award transactions
- +10 points
- Latest award action: 2026-05-13
- +5 points
- Parent award identifier recorded
- +5 points
- Solicitation identifier recorded
- +10 points
- Linked official forecast
- +0 points
- Calculated on
- 2026-10-25 10:18:04.631876+00:00
The historical group combines buyer, NAICS, and PSC. Multiple awards in this group do not by themselves establish repeated competitions.
Rule-based research score; it does not measure your chance of winning.
This older calculation does not retain a complete reproducible breakdown. Missing or changed inputs are not assigned invented points: Original award-value bonus input.
Recompete score calculated Oct 25, 2026.
Research next steps
- Check the linked forecast or SAM for a confirmed solicitation and current timing.
- Confirm the ordering vehicle and your eligibility or a qualified teaming route.
- Review the award scope and buyer evidence before making a bid/no-bid decision.